Georgia Tourism Cluster Project

End of July and beginning of August broke an 18 month period of no travel outside of the EU to start work as Marketing & Digitalisation Expert on my first tourism cluster project (through GIZ & EU Cluster4Development) in the Imereti and Kakheti regions in beautiful Georgia. The tourism cluster members will consist of food & wine producers, arts & craft makers and concept accommodation providers offering an authentic Georgian experience. Lots of work to be done but looking forward to bringing the entrepeneurs together, find what connects them all and improve their ability to take their tourism product to market. Updates to follow.