What I do

Helping tourism SMEs and community tourism enterprises in developing destinations become responsible, market-ready and commercially connected to international buyers.

Sustainability • SME and Community Tourism product development • European market readiness & access • B2B matchmaking & trade show preparation • Training & coaching

Sustainability – Supporting tourism SMEs and developing destinations with practical sustainability implementation, certification selection & audit preparation.

Tourism Product Development – Turning local culture, nature and community experiences into compelling, responsible and commercially viable tourism products.

European Market Readiness & Access – Assessing whether a tourism business/product is actually ready for international markets. Helping developing-destination SMEs identify appropriate European B2B/B2C distribution channels and buyers.

B2B Matchmaking & Trade Show Preparation – Preparing tourism SMES for travel trade and roadshows and facilitating meaningful buyer relationships.

Training & Coaching – Practical, simple, adaptable training for tourism SMEs and travel sector associations, local consultants (Training of Trainers), government agencies and development programmes.

Who I can support:

Tourism SMEs & Community Enterprises

Do you want to improve your responsible tourism practices and reach international markets and buyers that will appreciate your actions and impact?

I can help with: baseline assessment, action planning, policy writing, reporting, certification guidance, audit preparation, capacity building, coaching, product development, market readiness and buyer access in the following source markets: the UK, The Netherlands, Belgium, Germany, Austria, Switzerland and the Nordics.

Sector Association, Tourism Boards & Development Agencies

Do you need to strengthen the competitiveness and sustainability of tourism SMEs in your destination or membership base?

I can help with: SME support programme development, training, ToT, market-access strategies, product development and B2B matchmaking.

International Tour Operators

Are you looking for reliable responsible tourism suppliers in developing destinations?

I can help with: supplier identification, responsible tourism assessment, product development and local partner introductions.